Review and optimize advertising costs ROI

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Is an indicator that shows how much profit you get for your advertising dollars invested. Therefore, if you can reduce advertising costs and negotiate lower prices, your ROI will increase.If you spend 1 million yen or 10 million yen on advertising, if your sales don't change that much, it's because there is a big difference in cost effectiveness. Therefore, to increase ROI, first review and optimize your advertising expenses. 5: Determine measures based on analytical indicators Calculating ROI is not the end; in order to further increase ROI, it is important to derive measures based on the analytical indicators. In order to increase ROI, you can consider the methods introduced above.




Considering the situation of your company, your competitors, and the market, figure out what numerical targets to set for which items, and what measures you should take to achieve those target numerical values. Three important metrics that increase Iraq WhatsApp Number Data company profits other than ROI In addition to ROI, there are other marketing terms such as CVR, LTV, and CPA.These are very important indicators for increasing a company's profits.All of these indicators are used to increase a company's profits, but let's take a look at the differences between them. 1:CVR (Conversion Rate) CVR is a metric that measures how many of the visits to your website result in conversions.






It is calculated using the formula: "Number of conversions ÷ Number of site visits (number of sessions) x 100". Since you can compare not only the number of accesses for the entire website but also the number of accesses for each page, you can visualize which websites are more effective and which pages are more effective. 2: LTV (Life Time Value) LTV, translated as customer lifetime value, is an indicator that measures how much profit a customer will make over their lifetime.A typical calculation formula is "average customer unit price x average purchase frequency x average duration." LTV is a concept that assumes repeat customers, so long-term goals and profits can be visualized.